Features | April 26, 2021
Web-to-Print 101: How It Works
Web-to-print is a type of production process that allows the customer to order print items directly through an online storefront. Web-to-print offers customer-driven product customization and streamlines the prepress process. As an added benefit, the product shown on the storefront is exactly what the customer gets, and there are no lengthy proofing processes along the way.
Here’s a high-level overview of what goes into the web-to-print order and fulfillment process, courtesy of Andrew Alford, president of Launchpad Intelligent Software and PSDA president.
Looking to dive in to other print 101 content? Keep an eye out for future openings of Print Basics, PSDA’s custom, educational event designed to teach you the fundamentals of print and print products.
Technology Distributors Print Basics Customization